WORK

Marketing Direction
& Brand Strategy

From fintech to the Olympic Games. I bring adventure-tested creativity and data-driven strategy to brands that want to stand out.

What I Do

Content Strategy

Full-funnel content systems that generate organic reach. From social to owned media, I design content machines that compound over time.

Marketing Direction

Strategic leadership for brands. I've directed marketing for a 10M-user fintech app and a motorcycle travel company, driving measurable growth.

Brand Storytelling

Authentic narratives that connect. My adventure background means I don't just theorize about storytelling — I live it, film it, and scale it.

Selected Work

Content Lead 100M+ views

Paris 2024 Olympics

Led content strategy for the Paris 2024 Olympic Games. Designed and executed a multi-platform content engine that reached over 100 million views.

CONTENT STRATEGY · GLOBAL · SPORTS

Marketing Director 10M+ users

Bankin'

Marketing direction for France's leading personal finance app. Built and scaled acquisition and retention strategies for a user base of over 10 million.

FINTECH · GROWTH · APP MARKETING

CMO +20% Revenue YoY · +1,900% social growth

Vintage Rides

Chief Marketing Officer for a motorcycle travel company. Transformed the brand's digital presence, driving double-digit revenue growth and explosive social media expansion.

TRAVEL · BRAND BUILDING · SOCIAL MEDIA

How I Work

Adventure-tested

Every skill I bring was built in the real world — managing logistics across continents, producing content in extreme conditions, building audiences from zero.

Results-driven

I measure everything. Revenue growth, audience metrics, engagement rates. The numbers tell the story.

Independent & agile

As a freelance director, I bring senior-level thinking without the agency overhead. Currently available for strategic projects.

Marketing Direction& Brand Strategy